Oppo's new flagship costs €1,799 in Europe
The price for the Find X10 Pro Max matches the latest iPhone 18 Pro Max and trails Samsung's foldable by only €200.
By Fatima Laurent ·
Buyers in Europe now face a €1,799 price tag for Oppo's Find X10 Pro Max. This cost is nearly identical to the latest iPhone 18 Pro Max. It also sits only €200 below the price of Samsung's Galaxy Z Fold 8, which costs €1,999. The new Android phone uses a MediaTek processor and features a straight screen rather than a folding display.
The high price point has sparked immediate debate among consumers. A 9to5Google reviewer noted that the figure is hard to believe for a non-foldable handset. The device has received praise for its performance, cameras, and battery life. However, the cost has dampened the excitement surrounding the launch.
The pricing trend extends beyond Oppo. Samsung's Galaxy S26 Ultra is priced at €1,769 in Europe, a sum very close to Oppo's new offering. Rumors suggest Xiaomi faces similar steep pricing for its next European release. The article attributes this industry-wide price increase to the influence of AI companies, a situation described as "RAMageddon."
Online reactions have been sharp. Reddit users pointed out that the Find X10 Pro Max matches the cost of the iPhone 18 Pro Max. Some noted that prices in certain regions are disproportionately high. Others highlighted that the previous Find X9 Ultra remains available at a lower price point.
Last year's models appear more attractive to many shoppers. The reviewer stated they would choose the Find X9 Ultra, especially at a reduced price. They suggested the Find X9 Pro is a better deal for many. A Find X9 Pro can currently be found in Europe for roughly €1,000. Commenters observed that the older flagship often includes more memory and a larger battery while costing hundreds of euros less.
Some buyers in the UK mentioned using promotional offers to lower their cost. Despite these discounts, the base price for Oppo's latest flagship remains exceptionally high in a market where costs are already elevated.
The article ends by asking readers if they have considered the Find X10 Pro Max and whether they would pay the full €1,799.
Source: 9to5Google
